On Saturday, I attended an event thrown by Hackett London at the boutique’s branch in ABC Dbayeh. The details were sketchy at the beginning, but it all started becoming clear when 6 men dressed in Hackett’s impeccable grey suits (and top hats to add a little British flair) were spotted roaming ABC carrying branded shopping bags and newspapers.
The Hackett Gents (as they were referred to by the brand) toured most of the mall’s floors, often stopping to take pictures with admiring fans. They also took some time to have afternoon tea at Cafe La Flor and even caught a screening of The Great Gatsby .
Check out the pictures below for more on this very fun and interactive flashmob that Hackett put together! It’s so refreshing to witness such ideas being executed by high-end brands- here’s to more!